Her Campus Media

Designer -> Senior Marketing Designer

Her Campus Media is a leading digital media company reaching millions of college women through content, campus activations, and brand partnerships.


During my time there, I was promoted from Designer to Senior Marketing Designer, working across interactive digital experiences, experiential event design, and large-scale brand campaigns.


I led the design of high-impact marketing and experiential work for partners including Bed Bath & Beyond, Under Armour, Apple Pay, and Hallmark—most notably an award-winning interactive dorm room shopping experience for Bed Bath & Beyond.


My role combined hands-on digital design with systems thinking, shaping immersive web experiences and physical campus activations for tentpole events like Her Conference and College Fashion Week.

Her Campus Media is a leading digital media company reaching millions of college women through content, campus activations, and brand partnerships.


During my time there, I was promoted from Designer to Senior Marketing Designer, working across interactive digital experiences, experiential event design, and large-scale brand campaigns.


I led the design of high-impact marketing and experiential work for partners including Bed Bath & Beyond, Under Armour, Apple Pay, and Hallmark—most notably an award-winning interactive dorm room shopping experience for Bed Bath & Beyond.


My role combined hands-on digital design with systems thinking, shaping immersive web experiences and physical campus activations for tentpole events like Her Conference and College Fashion Week.

Her Campus Media is a leading digital media company reaching millions of college women through content, campus activations, and brand partnerships.


During my time there, I was promoted from Designer to Senior Marketing Designer, working across interactive digital experiences, experiential event design, and large-scale brand campaigns.


I led the design of high-impact marketing and experiential work for partners including Bed Bath & Beyond, Under Armour, Apple Pay, and Hallmark—most notably an award-winning interactive dorm room shopping experience for Bed Bath & Beyond.


My role combined hands-on digital design with systems thinking, shaping immersive web experiences and physical campus activations for tentpole events like Her Conference and College Fashion Week.

Interactive Shopping Experience

Award-winning interactive shopping experience designed to drive engagement through playful, customizable UI and exploratory user flows.

Emotionally-Driven Interactive Design

A human-centered interactive experience built around personal stories and gentle interaction, emphasizing the meaning behind handwritten cards while seamlessly integrating select Hallmark designs.

© 2026 Kristina Stapelfeld

© 2026 Kristina Stapelfeld

© 2026 Kristina Stapelfeld